Is my design good design ? The deep link between ux and industrial design

by Dario D'Aprile • February 19, 2014

In my experience there is no difference between design for consumer applications and Industrial Design. The idea of good design based on sustainable development, mass production and of obsolescence being a crime is a core today as it was before. This are the principles Dieter Rams introduced  1970. Good design: Is innovative – The possibilities for […]


How to survive and evolve, two approaches to product management.

by Dario D'Aprile • February 18, 2014

There are 2 ways to be a good product manager, and one way is better than the other.PM (A): Know the answer to any question.PM (B): Know how to find the answer to any question. If a PM want to build a giant application, what is the difference between the two approach ?PM (A) would […]


Manifesto for managers

by Dario D'Aprile • February 12, 2014

I find Julie’s manifesto the most authentic and effective approach for leading design team in an innovative environment.  These are my takings: 1) Don’t obstruct progress for ego. 2) Give encouragement more than opinions. 3) Build the framework to ensure that the best decisions get made. 4) Don’t say anything if it’s not actually contributing to the discussion.  5) Figure out  how you […]


Delivering a great experience requires frontend resources.

by Dario D'Aprile • February 9, 2014

Today a friend (Tiago) forwarded me a huge list of frontend development resources.